The psychology behind gamification
as a tool to influence consumer behaviour Sometimes water companies find the quest to change household consumption behaviour overwhelming but this should not be the
as a tool to influence consumer behaviour Sometimes water companies find the quest to change household consumption behaviour overwhelming but this should not be the
By the end of this article, you will understand why UK Water Companies must start considering serious gaming as a solution to cause behavioural change
Serious games are games that have another purpose besides entertainment. But what are serious games exactly? They are used to promote learning and behavior change. Serious